Retayned.
About

We didn't set out to build a CRM. It just made cents.

After ten years of keeping clients others lost, we knew we had something worth building (and sharing).

Our purpose

Most CRMs are built around the deal. The signed contract. The closed-won.

We think the deal is the least interesting moment in a client relationship.

It's the part everyone celebrates yet nobody protects. The real work — and the real growth — is in what comes after: the relationships you keep, renew, and strengthen while your competitors are still chasing strangers.

It isn't flashy. It's just better business.

Founder
Adam Lawrence
Adam Lawrence
Owner-operator turned Founder. At your service.

Ten years of paid social. Ran campaigns for agencies, DTC brands, SMBs and Fortune 500 companies. Kept the clients other people lost. Eventually figured out why — and then turned it into the system you're looking at.

Washington, DCadam@retayned.com
What we believe
01A 5% lift in retention beats every growth hack.
Run the math. We do, and it's really not even close.
02AI can't do what you can.
Rai drafts, reminds, and supports. You preserve and grow relationships.
03Water your flowers, not your weeds.
Your best clients shouldn't get neglected because of new, risky business.
04Tools should be cheap.
It's easier than ever to build world-class software. Our pricing is deliberate.
05CRMs shouldn't make you feel dumb.
If you need onboarding calls to understand Retayned, we've failed.
The Timeline

How we got here, in four moments.

2014
First retained client.
A restaurant. Kept for four years, still friends.
2018
The pattern emerges.
We rarely lost accounts. We started asking why.
2021
Retention pays off.
Five-year clients. Referrals everywhere. Real growth.
2025
A founder moment.
"You're not in paid social. You're in retention."

Your clients won't know Retayned exists.
They'll just stay.

Everything you need and more to keep a client.

14-day free trial. Cancel anytime.